J.M Barrie Peter Pan Promotion

About the Project

The one-of-a-kind Threesixty Theatre is a state of the art 100 foot high structure that is part tent, part monumental immersive environment and part luxurious world-class live performance theatre.

The Threesixty Theatre facilitates performance both in the round and all around, creating a truly unique environmental theatrical experience. The entire interior is lit with over 15,000 square feet of Hi Resolution projection so that both cast and audience are immersed in a virtual Neverland.  When Peter and Wendy fly to Neverland, audience members will feel the effect in the pit of their stomachs as they fly with the beloved characters over 200 square miles of virtual London and beyond.

Our team created the marketing strategy and was in charge of all media buying as well as creating the promotional materials for the 3 year tour of the U.S.


Project Info

Client :

J.M Barrie Peter Pan

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